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AWARDBPA CALLSmall business

BPA call 70B03C25F00000956ELEVATION, LTD

Overview

Award facts

Net obligations
$4.40M
$4,397,413of $5.13M potential value
Period of performance
Sep 18, 2025 to Mar 31, 2027
Ends in 4 months
Modifications
2
Latest action Sep 17, 2026
Contract type
BPA call
PIID 70B03C25F00000956

Description of requirement

THIS REQUIREMENT IS FOR MEDIA OUTREACH SERVICES AND MARKETING TO COMMUNICATE AND PROMOTE THE VARIOUS PROGRAMS ASSOCIATED WITH THE ELECTRONIC SYSTEM FOR TRAVEL AUTHORIZATION (ESTA).

Dates and value

Award date
Signed on Sep 17, 2025
Current value
$4,397,413Base and exercised options
Potential value (if all options are exercised)
$5,127,624
Parent contract vehicle
70B06C20A00000035 (BPA, single award) — 20 orders recorded under it

Obligations by fiscal year of action

  • FY2026: $1,997,689
  • FY2025: $2,399,724

Total across 2 fiscal years: $4,397,413

Source: Federal Procurement Data System contract actions as published by SAM.gov and USAspending.gov; latest action recorded Sep 17, 2026. View on USAspending · Recipient on SAM.gov

Recipient

NameELEVATION, LTD
LocationWASHINGTON, DC
UEIJL6AV7K3EMW1
CAGE code4JSU7
Business sizeSmall businessSize at award, per the contracting officer
Organization typeCorporate not tax exempt
Parent companyELEVATION LTD.

Business types and certifications

Minority-ownedSelf-certified small disadvantaged businessFor-profit organizationSubchapter S corporationCorporation (not tax-exempt)

Self-reported at the time of the action.

Agency and place

Awarding and funding

Awarded by
  1. Department of Homeland Security
  2. U.S. Customs And Border Protection
  3. BORDER ENFORCEMENT CONTRACTING DIVISION
Funded by
  1. Department of Homeland Security
  2. U.S. Customs And Border Protection
  3. OFFICE OF FIELD OPERATIONS
Funded from
Electronic system for travel authorization (ESTA) (DIRECT)Program activities070-5595Federal accounts (agency financial reports)

Place of performance

Place of performance
Washington, District Of Columbia County, District Of Columbia 20007-3529
Congressional district (place of performance)
DC-98As reported at the time of the action

Classification and competition

Classification

NAICS
541613MARKETING CONSULTING SERVICES
Product or service (PSC)
R701SUPPORT- MANAGEMENT: ADVERTISING (service)

Competition

Extent competed
Competed under SAPF
Solicitation procedures
Simplified acquisitionSP1
Set-aside
No set-aside used
Contract pricing
Firm fixed priceJ
Offers received
1

Solicitation and notices

Solicitation ID
70B03C25Q00000439(as reported)
Solicitation date
Aug 25, 2025

Contract details

Subcontracting plan
Plan not requiredB
Cost Accounting Standards clause
Not applicable exempt from CASX
Commercial procedures
Commercial products/servicesA
Government-furnished property
Transaction does not use GFE/GFPN
Bundled requirement
Not bundledH
Consolidated requirement
Not consolidatedD
Undefinitized action (terms not final)
No
Performance-based service acquisition
No - service where PBA is not used.N

Transaction history

Modification history

Base award
Sep 17, 2025Base obligation at award: $2,399,724
Latest action
Sep 17, 2026 — Other administrative actionModification P00002; administrative: no change in scope or value
Latest substantive action
Aug 12, 2026 — Option exercisedModification P00001; obligation change +$1,997,689
Actions by type
  • Base award1
  • Option exercised1
  • Other administrative action1
3 actions recorded, Sep 17, 2025 to Sep 17, 2026; each action counted once.

All contract data

All contract data

Every other field reported for this award, as of its latest reported action

Competition

Evaluation preference
No preference used
Local area set-aside
No
Simplified procedures for commercial items
Yes
A-76 (FAIR Act) action
No

Pricing and financing

Paid by purchase card
No

Socio-economic and policy

Inherently governmental functions
Other functionsOT
Recovered materials and sustainability
No clauses included and no sustainability includedC
EPA-designated product
Not requiredE
Clinger-Cohen Act planning (IT)
No

Place and origin

Domestic or foreign entity
U.S. owned businessA
Country of product or service origin
United statesUSA
Place of manufacture
Not a manufactured end productC

Structure

Award or IDV
Award
Award type
BPA callA
Parent vehicle type
BPAE
Parent vehicle: multiple or single award
Single awardS
Parent vehicle agency
U.S. Customs And Border Protection7014
Awarding agency code
7000
Awarding sub-tier code
7014
Contracting office code
70B03C
Transactions recorded under this award key
3

Funding

Funding agency code
7000
Funding sub-tier code
7014
Funding office code
70B007
Treasury accounts
  • 070-X-5595-000
Object classes
  • 25.2: Other services from non-Federal sources
Disaster or emergency funding (DEFC)
  • Q: Not Designated Nonemergency/Emergency/Disaster/Wildfire Suppression