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AWARDDELIVERY ORDEROther than small business

Delivery order W9124D24F0010DDB CHICAGO INC.

Overview

Award facts

Net obligations
$199.56M
$199,555,837of $200.83M potential value
Period of performance
Mar 1, 2024 to Jan 29, 2027
Ends in 2 months
Modifications
29
Latest action Aug 13, 2026
Contract type
Delivery order
PIID W9124D24F0010

Description of requirement

FY24 DATA & PERFORMANCE

Dates and value

Award date
Signed on Feb 29, 2024
Current value
$200,830,436Base and exercised options
Potential value (if all options are exercised)
$200,830,436
Parent contract vehicle
W9124D19D0001 (IDC, single award) — 68 orders recorded under it

Obligations by fiscal year of action

  • FY2026: $74,418,706
  • FY2025: $76,016,664
  • FY2024: $49,120,467

Total across 3 fiscal years: $199,555,837

The Department of Defense funded and awarded this contract. DoD contract actions are withheld at the source for about 90 days after signature, so actions signed after Aug 15, 2026 are not yet public.

Source: Federal Procurement Data System contract actions as published by SAM.gov and USAspending.gov; latest action recorded Aug 13, 2026. View on USAspending · Recipient on SAM.gov

Recipient

LocationCHICAGO, IL
UEIZYCVPMAU6MH8
CAGE code7K9K8
Business sizeOther than small businessSize at award, per the contracting officer
Organization typeCorporate not tax exempt
Parent companyDDB CHICAGO INC.

Business types and certifications

For-profit organizationCorporation (not tax-exempt)

As represented in SAM.gov at the time of the action.

Agency and place

Awarding and funding

Awarded by
  1. Department of Defense
  2. Department Of The Army
  3. W6QM MICC-FT KNOX
Funded by
  1. Department of Defense
  2. Department Of The Army
  3. W6WC OCAEM

Place of performance

Place of performance
Chicago, Cook County, Illinois 60601-7617
Congressional district (place of performance)
IL-07As reported at the time of the action

Classification and competition

Classification

Product or service (PSC)
R701SUPPORT- MANAGEMENT: ADVERTISING (service)

Competition

Extent competed
Full and open competitionA
Solicitation procedures
Negotiated proposal/quoteNP
Set-aside
No set-aside used
Contract pricing
Cost plus fixed feeU

Solicitation and notices

Solicitation ID
W9124D16R0046(as reported)
Solicitation date
Aug 17, 2023

Contract details

Subcontracting plan
Individual subcontract planF
Cost Accounting Standards clause
Yes - CAS clause includedY
Certified cost or pricing data
No
Service Contract Act labor standards
Yes
Commercial procedures
Commercial products/services procedures not usedD
Government-furnished property
Transaction does not use GFE/GFPN
Bundled requirement
Not bundledH
Consolidated requirement
Not consolidatedD
Undefinitized action (terms not final)
No
Multi-year contract
No
Performance-based service acquisition
Yes - service where PBA is used.Y

Transaction history

Modification history

Base award
Feb 29, 2024Base obligation at award: $7,450,595
Latest action
Aug 13, 2026 — Funding onlyModification P00029; obligation change +$689,239; funding only: changes obligations, not scope
Latest substantive action
Jul 15, 2026 — Supplemental agreement (within scope)Modification P00028; obligation change +$197,035
Latest funding action
Aug 13, 2026 — Funding onlyModification P00029; obligation change +$689,239; funding only: changes obligations, not scope
Actions by type
  • Base award1
  • Funding only14
  • Supplemental agreement (within scope)10
  • Option exercised2
  • Change order definitized2
  • Change order1
30 actions recorded, Feb 29, 2024 to Aug 13, 2026; each action counted once.

All contract data

All contract data

Every other field reported for this award, as of its latest reported action

Competition

Evaluation preference
No preference used
Local area set-aside
No
Synopsized publicly (SAM.gov / FedBizOpps)
Yes
Simplified procedures for commercial items
No
A-76 (FAIR Act) action
No

Pricing and financing

Paid by purchase card
No

Socio-economic and policy

Inherently governmental functions
Critical functionsCT
Recovered materials and sustainability
No clauses included and no sustainability includedC
EPA-designated product
Not requiredE
Clinger-Cohen Act planning (IT)
No
Walsh-Healey Act (materials and supplies)
No
Construction wage rates (Davis-Bacon)
No

Place and origin

Domestic or foreign entity
U.S. owned businessA
Country of product or service origin
United statesUSA
Place of manufacture
Not a manufactured end productC

Structure

Award or IDV
Award
Award type
Delivery orderC
Parent vehicle type
IDCB
Parent vehicle: multiple or single award
Single awardS
Parent vehicle agency
Department of Defense9700
IT commercial item category
Not IT products or servicesZ
Awarding agency code
9700
Awarding sub-tier code
2100
Contracting office code
W9124D
Transactions recorded under this award key
30

Funding

Funding agency code
9700
Funding sub-tier code
2100
Funding office code
W56SKA